Student Name:
Jissel Estrada
Project Title:
Estrada Landscaping
web & socials:
www.linkedin.com/in/jissel-estrada-15034b2b3
@jisseldesigns
Description:
My thesis consists of the marketing and redesigning of my father’s landscaping company. When reflecting on my life goals I realized that what is most important to me is taking care of my parents, so I took my thesis project as an opportunity to do so. I will be rebranding the company in a modern way to help compete with local and commercial companies. I will also be looking into market gaps, the generational history of lawn care, and new promotional applications.